Nike has sent out warning to each of its retail locations in the U.S. concerning dubious Nike coupons that was offering huge discounts to ‘people of color.’ Colin Kaepernick’s face also appeared in the fake coupon which reads, “Nike offers 75% off all shoes for people of color until 2019.” This is however not the first of its kind as another one was also spotted online, calling for “solidarity with the things WE believe in we are offering people of color 75% off any purchase of Nike’s shoes or apparel.”
Some people however argue that this was not actually a scam rather part of the racial attacks that some racist trolls have resolved to throw.
This follows the premiere of the apparel giant’s controversial “Just Do It” campaign ad that featured Colin Kaepernick, former San Franscisco 49ers quarterback. The former NFL player was the first to kneel during the national anthem back in 2016 in protest of the rampant police brutality and social injustices.
Some people showed their support for the former player and many have continued to do so, with most NFL players following his footsteps. However there are others like President Trump, who described his actions as disrespectful to the flag and the military.
Back then in August 2016, Kaepernick told NFL Media, that “I am not going to stand up to show pride in a flag for a country that oppresses black people and people of color. … To me, this is bigger than football, and it would be selfish on my part to look the other way. There are bodies in the street and people getting paid leave and getting away with murder.”
Therefore after Nike released their ad campaign, several people criticized it to the point of calling for boycotts on Nike products.
Some of the dubious coupons included QR code according to USA Today, which reports that when scanned, the codes read, “This is a ROBBERY, Move slowly and put all the LARGE bills in the shoe box OR everyone DIES.”
Executive director of the Consumer Federation of America, Jack Gillis, said in an email, “I wouldn’t characterize this as a scam, but a full on racial epithet.This is nothing more than a dog whistle to a small, and unfortunate, segment of America. Another way to put it is that this is a racial statement masquerading as a scam. Scams related to brand names generally attempt to sell something that appears to be branded by the well-known name but is a fake. This can be accomplished, for example, on the internet by setting up sites or offers with slight misspellings of the brand or company. It is a bit unusual for political issues and scams to be mixed.