Uyi Omorogbe is a social entrepreneur and the mastermind behind the “NASO” project, a black-owned modern fashion brand that is a combination of Weste
Uyi Omorogbe is a social entrepreneur and the mastermind behind the “NASO” project, a black-owned modern fashion brand that is a combination of Western and African culture to produce simple and timeless pieces made with authentic Africa textiles.
All his designs are exquisitely made in Africa exported to New York for design.
NASO collection constitutes beautiful designs that are comfortable and functional, with touches of African flair. “We collect simple shapes and silhouettes and accent them with authentic African textiles, creating looks that are subtle, but catch the eye of everyone in the room,” Omorogbe said.
The pioneer of NASO, Omorogbe, is a first generation Nigerian-American, ex-NCAA Division 1 men’s soccer player, and Colgate University graduate. He created NASO on the basis of empowering Africa.
According to the organization’s website, “Omorogbe fell in love with the idea that one could establish a business that transformed the world. He founded products that authentically in line with his Western and African backgrounds while simultaneously empowering Africans”.
While visiting the rural village of Urhokuosa in Nigeria where his father was brought up, he saw a primary school with inadequate resources. According to him, the school was overflowing with students who were desperate to learn but had no studying equipment (no desks, chairs, windows or toilets).
After some months, Omorogbe via his company, NASO, returned to the village and installed in the community a new school.
He is using his organization to invest in the future of Africa by building new schools in rural villages. The organization announced that 7% of every purchase would be used in building schools in rural villages across Africa and manufactures 100% of its products on the continent.
NASO are of the opinion that the future of Africa is the youth.
“If we encourage and invest in the youth, they will be equipped to change not only their communities, but the world.
“When our customers put on our clothing we want them to have a feeling of empowerment, a feeling that makes them think, ‘That’s right, well done.’ Or as we say in Nigeria… NASO,” Omorogbe retorted.
Meanwhile, Uyi and his company recently forged an alliance with Banana Republic for a four-day pop-up shop in their flagship store in Manhattan, New York City (Rockefeller Center).