MTN unveils AI service for mobile money

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MTN unveils AI service for mobile money

The MTN Group has announced the unveiling of Africa’s first Mobile Money Artificial Intelligence service – Chatbot.

The MTN President and Chief Executive Officer, Rob Shuter, made this known in a statement. He said that chatbot went live in Cote d’Ivoire in May. Hence, it would be rolled out across MTN’s MoMo footprint in the next few months.

According to Shuter, the AI mobile money assistant enables customers to engage in MTN’s MoMo services, including payments, on various social media platforms like WhatsApp and Facebook Messenger and via SMS.

He said the service would also be included over time in MTN’s own newly-released advanced instant messaging service “Ayoba’’.

The MTN President noted that chatbot is an Artificial Intelligence guide that assists users to navigate MTN’s MoMo services and provide other useful information.

Shuter said that the innovation leveraged messaging and Artificial Intelligence to drive customer engagement and enhance their MTN MoMo experience.

Quoting the President:

“We are passionate about bringing the power of our mobile money solutions to more than 60 million customers across Africa over the next few years”.

“Harnessing modern technologies like Artificial Intelligence can improve in scale, how MTN interacts with customers, enabling the customers to reach us anytime and anywhere, through a variety of channels including social networks and messaging applications.

“We can also harness the power of Artificial Intelligence to provide our customers with the right answers to their questions at the right time.

“We are committed to improving financial inclusion with a range of solutions aimed at addressing the needs of various market segments,’’ he said.

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He further added that while MTN had made great strides in these areas, the management would continue working to deliver their vision for MTN to become one of the largest Fintech players.

Africh Royale

Africh Royale

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